Sarwa launched in 2017 as the UAE's first robo-advisor and now manages over $800 million, with halal portfolios available from a $500 minimum. It remains the default answer when a UAE resident asks how to invest halal without thinking about it daily. Default answers deserve the hardest look, so here is ours.
Ready to compare halal options?
What you actually own
Sarwa's halal portfolios are built exclusively from Islamic-labelled instruments: Shariah-screened equity ETFs from BlackRock's iShares Islamic range for growth, the Franklin Templeton Global Sukuk Fund in place of conventional bonds for income, and physical gold via an exchange-traded commodity in place of REITs. That is a genuinely compliant asset menu, sensibly matched to your risk profile, with automatic rebalancing, dividend reinvestment and auto-deposits doing the maintenance. The operating entity, Sarwa Digital Wealth (Capital) Limited, is regulated by the FSRA in Abu Dhabi Global Market, and AED funding rails plus human advisors on call round out the practical experience. From first transfer to funded portfolio, it is the smoothest onboarding in the UAE market.
The fees, in full
- 0.85% a year on portfolios under $100,000 (Standard tier)
- 0.70% from $100,000 (Platinum), 0.50% from $500,000 (Private Wealth), 0.40% from $5 million (Legacy)
- Each tier carries a minimum of $7 a month
- Underlying ETF expense ratios add roughly 0.2% on top
So a typical saver pays about 1.05% all-in. On AED 100,000 that is roughly AED 1,050 a year, every year, compounding against you. It buys real things: automation, discipline, rebalancing, support. But StashAway's Shariah portfolios now cap fees at 0.8% with no minimum investment, and a disciplined DIY investor could replicate Sarwa's holdings through a brokerage for a third of the cost. The premium is for behavior management, and you should be honest with yourself about whether you need it. Many people genuinely do.
The governance question
Here is what the marketing does not lead with: Sarwa is a conventional wealth manager offering halal portfolios as an option. It holds no Islamic Window endorsement from the FSRA and maintains no in-house Shari'a Supervisory Board. Compliance rests on the fund-level certifications of the underlying issuers, the iShares Islamic funds' scholars and Franklin Templeton's board, and Sarwa's own materials recommend clients conduct independent Shariah due diligence. Purification of impermissible income and zakat calculation are likewise inherited from the funds, not offered as platform features. None of this means the portfolios are non-compliant; the instruments are certified. It means no scholar is answerable for Sarwa's total customer experience, and that is why the product carries a B+ rather than an A on our Halal Money Index.
How the management actually works
The mechanics matter more than the marketing. When you sign up, a risk questionnaire maps you to a portfolio mix along the halal spectrum, weighted between the screened equity ETFs, the sukuk fund and gold. Deposits are invested automatically, dividends are reinvested rather than left idle, and when market moves push your allocation away from target, rebalancing trades bring it back. That last function is the quiet value of any robo: it forces you to sell what has run up and buy what has fallen, which is exactly the behavior most self-directed investors cannot execute. Auto-deposit from a UAE bank account closes the loop; the investors who win with platforms like this are almost always the ones who automate contributions and stop looking at the app.
Two design consequences of the halal screen deserve a mention. Because conventional bonds are excluded, the defensive sleeve leans on the Franklin Templeton Global Sukuk Fund, so your income exposure concentrates in one fund family rather than a spread of bond ETFs. And because REITs are excluded, gold does the diversification work real estate would otherwise do. Neither is a flaw; both are things to know you own.
What else is on the shelf
Sarwa's Save+ product includes a halal option via a Shariah-compliant money market fund, useful for cash you want earning while you decide. The halal portfolios do exclude some diversifiers available in Sarwa's conventional lineups, notably real estate and crypto exposure, which is the honest cost of the screen: fewer building blocks.
Who should not use Sarwa
Three profiles should look elsewhere. Investors below roughly AED 2,000 to start: the $500 minimum plus the $7 monthly fee floor bites hardest on small balances, and StashAway's zero minimum serves that stage better. Investors who want scholars in the loop: no UAE robo currently offers platform-level Shariah governance, and if that is your line, a screened self-directed portfolio built from individually certified funds is the more defensible route. And traders: Sarwa's whole design fights frequent tinkering, which is a feature for wealth-builders and a cage for anyone who wants to express views on individual stocks. That last group belongs at a brokerage with screening, not a robo.
Compare providers in your state
See side-by-side comparisons of Shariah-compliant products, or let our matcher recommend the best options for your situation.
Verdict
Choose Sarwa if you want the longest-running halal robo in the market, human advisors you can call, and an onboarding experience that will not give you an excuse to quit. Choose StashAway if fees and a zero minimum matter more than history; see our head-to-head. Choose baraka if you want to pick stocks yourself. And if a scholar-governed platform is non-negotiable for you, none of the UAE robos currently qualifies; the trade-off is real and worth naming. Whatever you pick, the worst option is the one most people take by default: leaving long-term money in a current account earning nothing. Start at our investing hub to compare the field.